Creating Your Own Simple Advertisement to go Viral
It’s true! Humour in advertising can be very memorable. But any advertising must also be relevant to the product or service and compelling enough for people to contact you. So when you are thinking about the creatives to promote your business, know what your audience wants to hear from you. That may take some research … Continue reading
Yes, You Can Be a Movie Director
I started my career as a film editor and film director – film, not video – and it’s one of the most satisfyingly creative pursuits, as far as I am concerned. That and writing. And I am writing two screenplays too. So my two favourite creative outlets work very well together. In 2013, I went … Continue reading