Online Marketing Campaigns to Consider for Your Small Business

Online marketing campaigns have risen to the top of our marketing consciousness. Myriad options provide opportunities but also confusion for the average small busines owner. So how can you cut through? Traditional forms of marketing, such as billboards, posters, and leaflets are all still alive and kicking. However online marketing campaigns are a serious and … Continue reading

Retail Marketing! Get On Board The Promotional Train

retail marketing

Retail marketing isn’t simply opening a shop and hoping for the best. When you get on baord with some retail marketing ‘how to’ you’ll find more success than if you just cross your fingers and wait. When you walk into a store, what’s the first thing that you see? Is it the stack of jars … Continue reading

Business Advertising: Could You Be Doing More? Let’s Explore

business advertising

Business advertising is often imperative when you are a start-up, if you have tough competition and when you want to be seen to be innovative. So… could you be doing more? Starting up your business may have you buzzing with excitement and then feeling completely overwhelmed all at the same time. It is one of … Continue reading

Customer Service Goals: 6 Ways To Get Repeat Business

customer service goals

Your customer service goals should always include gaiing repeat business. After al, it’s said that it takes SEVEN times the effort to get a new customer han to keep an existing one. Are you having issues keeping customers? One of the pitfalls of being an online store is the lack of face to face interaction … Continue reading

3 New Business Essentials for Promoting On-line

new business essentials

Have you recently launched a new business venture? Would you like to make sure you beat the competition and gain as much attention as possible in the digital world? Then you need new business essentials.   You’ve come to the right place today because there is some excellent information on this page. Below, you will … Continue reading

A Service-Based Business: 3 Reasons They’re The Best

service-based business

Do you run a service-based business? Before you even come up with your original business idea, there’s one thing you have to consider. Will I start a business that sells products, or will I start one that focuses more on selling services? I’m not going to list all the different business ideas in this realm. … Continue reading

Keep Existing Customers by Enhancing Their Experience

existing customers

Existing customers should NOT be taken for granted. In fact, you should be actively finding ways to enhance the customer experience of those who already buy from you. A business needs customers to be successful, right? It’s quite an obvious fact, I know. However, many business owners take existing customers for granted and assume they … Continue reading

Product Shipment Problems Solved

product delivery

Product shipment has become a more logistical and strategic issue than ever thanks to the global market our world has become. These days, more and more companies are moving to online platforms. Even though your physical store might be very profitable, it’s also a good idea to join this exodus to online stores as well. … Continue reading

Resurrection: Bringing You Business Back from The Dead

resurrection

Business resurrection is possible even when you’re faced with a seemingly impossible task. Building a successful small business is hard work, and there’s nothing worse than seeing it come to an end. You may feel helpless as sales figures plummet and the venture hurtles towards a nasty crash. However, an intervention with some resurrection advice … Continue reading

Does Your Website Turn Off Customers? Find Out Right Now

Does Your Website Turn Off Customers?

When you’re running your business, you might find that your website isn’t seeing that much interest from customers online. Perhaps they don’t ever see your site, and this points to there being an issue with your SEO campaign. Or, perhaps they see your site and then click off. This is actually worse because if they … Continue reading

Better Search Engine Results? Untangle The Web…

better search engine results

Better search engine results are like the Holy Grail for digital marketing. For every single business, it’s vital that you don’t underestimate the importance of marketing strategies and what you can do do get better search engine results. All the glitzy and glamorous methods of trying to show your business on a large scale can … Continue reading

What Makes A Great Multi Channel Marketing Campaign?

multi channel marketing

Multi channel marketing is going to have to form part of your marketing lexicon if it hasn’t already. In today’s fragmented digital environment, your target audience isn’t just in one place. Instead, they’re scattered over multiple platforms and come to your business from many different approaches. The days of having a single marketing funnel are … Continue reading

Ensuring Your Online Setup is Professional and Accessible

online setup

So, you’ve started your own business and chances are that you’re considering setting up online. This isn’t surprising. Almost every business nowadays has some sort of online setup. It makes sense. More and more people are spending increasing amounts of time surfing the web, so it’s a great place for you to make a profit … Continue reading

How to Make a Success of Your Online Business

online business

Running an online business isn’t always easy. There are many challenges that entrepreneurs face when they try to make a success of their online space.   Making sure that your website fits the bill is one of the most important things to think about when you’re setting up an online business. It’s essential that you’re … Continue reading

Create A Winning Business In The Race Against Technology

building a website

Having a winning business is the end game when you own your own company. And if you are an employee, then don’t you also want to work for a company that’s on the winning side? There are countless articles out there about why an online presence is important for your winning business. The chances are, … Continue reading

The Internet Isn’t Just for Social Media Marketing

social media marketing

One of the most troubling things with modern businesses is their inability to adapt. Social media marketing has been around for a long time and it’s only now that most startups and small business are catching on to the trend.   However, unless social media marketing promotions are implemented early on in your business’s life, … Continue reading

A Startup’s Guide To Improving Your Online Presence

A Startup's Guide To Improving Your Online Presence

With the way things are going with social media and online business, it can seem like an uphill struggle, especially if you are a start-up. You’ll need a guide to improving your online presence.   There are constant changes to social media algorithms and search engines that it can be hard to get your brand … Continue reading

How Can Bricks-and-Mortar Industries Compete With Online Rivals?

online rivals

The high street and industrial parks in any major town or city are very different places to what they were just ten years ago. The Internet and online retailers have opened up a huge can of worms, and many bricks and mortar businesses are still struggling to adapt.   The likes of Amazon and eBay … Continue reading

Where Your On-line Business Budget Needs to Go

on-line business budget

Do you have an on-line business budget? Monies specifically set aside for your on-line business needs?   One of the most attractive reasons to start a business mainly online is because you will always hear of how cost-effective it is. You don’t have to spend on a big, fancy storefront. Sometimes you don’t even need … Continue reading