Improve UX For A Better Business

How to improve the user experience? Here are some practical actions. When reading the pillars of user experiences, surely, some actions and strategies that allow promoting it come to mind. Precisely, here we will delve into those key practices that drive the User Experience and guarantee the achievement of great results. You should consider a … Continue reading

Maximizing Your Online Presence

Do you have an online presence? In the modern digital world of today, if your business is not online, it’s not worth looking at. It’s a brutal fact, but most companies are now moving to an online presence because that’s where business is conducted! Given the changes to the way that business is working, branding … Continue reading

Brand Fresh – Keeping It Real On Facebook (and everywhere)

brand fresh

Keeping your brand fresh, relevant and understood is an area of business that’s misunderstood by many. However, every successful business must have a plan to keep its brand fresh over many years… and decades. One of the best ways to keep your brand fresh, especially if you’re working on a shoestring budget, is to use … Continue reading

Important Strategy Decisions When Running a Business

strategy decisions

Strategy decisions are the most important elements for business growth and success. Running a business is not easy especially when you have so much to do every single day. After all, your strategy decisions include actively pursuing clients, undertaking marketing, keeping accounts, controlling debt, and steady growth. So what else do you need to consider? … Continue reading

Promotional Products: Your Essential Guide

promotional products

Promotional products have been around for decades and are favoured, or not, depending on your type of business. However, maybe they are worth a second look with a modern marketing approach. Now, there are many different promotional strategies and approaches you can use and promotional prodcuts can often be left out of the mix. While … Continue reading

3 Surprising Things You Will Learn During Product Development

product development

When your business is going through product development, it’s an exciting time. Your mind is whirring with so many ideas it can feel like you’re struggling to catch up. You’re at the point of the genesis of something new, and it feels special. In the midst of all the product develoment excitement, you will also … Continue reading

Want To Start A Business? Try A Construction Business

construction business

A construction business isn’t the type of work that necessariyl follows the crowd. There is plenty of room for a savvy enterpreneur and people who don’t mind some tough work. Is that you? When it comes to the corporate world, there are many businesses that seem to do the same thing. Indeed, as customers we … Continue reading

The Hardest Things About Running Your Own Business

running your own business

Do you dream of running your own business? Let’s take some tips from the construction industry which may work for you. Taking your career to the next level, running your own business and breaking out on your own in the construction industry may have been a dream for you forever. But while you’ve got stars in … Continue reading

From Sole Trader To An Agency

sole trader

From Sole Trader To An Agency – Here’s How You Make The Leap For many freelancers, working as a sole trader is enough of a challenge for them. But there are those who crave for more opportunities, and want to take their trades even further. Does that sound like you? Well, if you are currently … Continue reading

Insanely Clever Visual Marketing Hacks

visual marketing hacks

Visual marketing is reaching another level because the brain craves infographics. 70% of sensory receptors are in your eyes, while it takes 50% of the brain to process visuals.   It is no wonder that the number of visualized data on the internet has risen by nearly 10,000% in ten years. Yep, you read that … Continue reading

How To Use Data To Drive Your Marketing Decisions

How To Use Data To Drive Your Marketing Decisions

When it comes to marketing, there are so many different directions that you could decide to go in. Of course, the decisions that you make will always be based on your own individual marketing needs. Every business is different, so there would be no set blanket marketing strategy that can work for each. You have … Continue reading

Social Media for Business: Getting It Right

Social Media for Business

Social media for business is now seen as an essential digital marketing tool across all industries. It can help you connect your brand with your audience, as well as find opportunities with other professionals and businesses. However, it’s very easy to get social media wrong when you try to use it for your business. Many … Continue reading