Posted by Penelope Herbert on November 12, 2019 · Leave a Comment
If you’re setting up a small business in today’s consumer climate, chances are you’re considering setting up an E-Commerce store. The realm of E-commerce is booming and it presents lots of opportunities to budding business owners. In fact, even when it comes to major corporations, stores that are based entirely online are posing the most … Continue reading →
Filed under Sales + Sales Pipelines · Tagged with cash flow, creating more sales, digital marketing, e-commerce, online, online tools, sales, sales pipeline, selling online, SEO, shopping online, small business, small business sales, web design, website, website content, website design
Posted by Penelope Herbert on September 11, 2018 · Leave a Comment
Sometimes you just have to take a leap of faith when it comes to your business idea. Many businesses start at home in a little corner of your living room, or an office if you’re lucky. Future success often starts with you implementing your business idea and turning it into action. You nurture it every … Continue reading →
Filed under Office Design + Style · Tagged with being found on the internet, home office, moving office, office design, office space, online shopping, online tools, search engine, sellng online, SEO, social media, staff, website
Posted by Penelope Herbert on August 27, 2018 · Leave a Comment
Everything You Need to Know About Making Your Business Easier to Find Online These days, your business needs to have a strong web presence if you’re to have any chance of competing in a global marketplace. So today I’m writing about everything you need to know about making your business easier to find online. With … Continue reading →
Filed under Advertising + Promotional · Tagged with 404 error, creating more sales, google, metadata, online, online promotions, online tools, sales, sales pipeline, selling online, SEO, shopping online, small business, tags, title tags, website, website content
Posted by Penelope Herbert on August 1, 2018 · Leave a Comment
Online marketing campaigns have risen to the top of our marketing consciousness. Myriad options provide opportunities but also confusion for the average small busines owner. So how can you cut through? Traditional forms of marketing, such as billboards, posters, and leaflets are all still alive and kicking. However online marketing campaigns are a serious and … Continue reading →
Filed under Advertising + Promotional · Tagged with Advertising, billboards, blog, blogging, brand fit, Brand Personality, Branding, Facebook, followers, google, influencers, Instagram, lead generation, online, online promotions, online shopping, online tools, posters, PPC, PPC ads, selling online, shopping online, social media, social media management, sponsorship, Twitter, website
The need to reduce business communication costs is highly topical in todays marketplace. Entrepreneurs have to face numerous costs in the day-to-day running of their business so savings are important for cash-flow and profitability. Many ways to reduce business communication costs are obvious, such as the expenses around recruitment, retaining staff or buying expensive equipment … Continue reading →
Filed under Communications · Tagged with budget, IT, latest technology, mobile phone, online, online tools, profitability, small business, software, software tools, technology, telephone services, text, texting