Going Solo? Marketing Made Easy For Independent Real Estate Agents

independent real estate agents

Independent real estate agents is a growing sector and more salespeople embrace being their own boss, and making more money. There are lots of industries and sectors in which a professional’s goal is to leave behind employment and become independent so that they can work for themselves. One industry in which this is an extremely … Continue reading

Free Trials And Why Your Services Business Needs Them

free trials

If your business offers any kind of service, then you have likely at least once floated the idea of offering free trials.   Of course, no business owner likes the notion of a “free” anything. You’re in this to make money, not to offer a freebie that people can use and then abandon – so … Continue reading

Networking Events That Weave A Web Of New Clients

networking events

Networking events can be scary functions you seek to avoid, or a great opportunity for increasing your business. But what about creating your own? Interactivity and personability are two of the key tools when it comes to building relationships in business. And the one perfect way to put these into practice is to create networking … Continue reading

Ultimate Characteristics Of Stellar Marketing Campaigns

Stellar Marketing Campaigns

Stellar marketing campaigns are those that provide you with the results you require. So what are the characteristics of successful ones? When you want a business to grow fast, you need to make sure that you are happy with whatever approach to marketing you are taking. The fact is that marketing can vary dramatically from … Continue reading

Customers Aren’t Stupid – Make A Real Impact With Your Marketing

Make a Real Impact With Your Marketing

Walk outside of your room or office and take a walk down the street. Look at your surroundings. What will you see? Well, you’re first likely to notice the architecture. The design of the street layout. The people around you. Once these social and navigational thoughts are understood, it’s likely that you’ll notice marketing. Marketing … Continue reading

Video Marketing Tips For Those Who Normally Watch

video marketing

Video marketing is within your grasp and can be achieved to skyrocket your business. For most of us, videos are things that pop up in our Facebook and Twitter timelines that help us pass the time. But have you ever considered incorporating videos into your business’s marketing strategy? You will have no doubt seen just … Continue reading

A Word Of Advice For Event Managers: The Customer Is Always Right

the customer is always right

You’ve heard the expression “the customer is always right.” And while some might quibble with whether that statement is always true, it’s been a companion of those of us in marketing for a long time.   The bottom line is that you should give people products that they want, not what you think they need. … Continue reading

Has Your Business Outgrown Itself?

Has Your Business Outgrown Itself?

When you’ve started a new business and things are going well, it’s tempting to start trying to expand as soon as possible. But is this always sensible? There are so many businesses out there that have failed because they’ve tried to run before they can walk. If you don’t have the customer base to facilitate … Continue reading

Breaking Down Communication Barriers Between You and Your Customers

communication barriers

Communication barriers are one of the biggest issues facing companies today. There are many common issues that pop up no matter how small or large a business is, and they always lead to one problem: a lack of communication. For instance, perhaps a piece of software you created received a lot of hate due to … Continue reading

5 Tips For Keeping Your Website Fresh

keeping your website fresh

Thousands of people create a new website every day. That’s a lot of websites that could potentially be competing with yours. So you need to be keeping your website fresh.   Fresh content is buzzing around the internet every second of the day and without making an effort to keep up, your website will end … Continue reading

Customers Hate These Web Mistakes, You Should Too!

Customers Hate These Web Mistakes, You Should Too!

Welcome to the world of the web where customers expect the best and Google is determined to give them nothing less. What does that mean for you as a business owner? Essentially, if your company site isn’t top notch, then you are going to struggle to get the interest from customers and clients. First, you … Continue reading

Is Your Business Website Boring?

Is Your Business Website Boring?

Is your business website boring? How would you know? You’re a clued up business owner. You know the internet and a vibrant online presence is vital when it comes to running a modern business. So you’ve done it: a check in the box, you’ve got the social media accounts and – of course – you’ve … Continue reading

Building Trust In Your Business

Building Trust In Your Business

Trust is one of your most valuable commodities as a business. If your customers, clients and even your employees trust you, then they will stick with you, and you will have a successful business as a result. Of course, building trust in your company is not always as easy as it sounds. Trust is a … Continue reading

The Internet Isn’t Just for Social Media Marketing

social media marketing

One of the most troubling things with modern businesses is their inability to adapt. Social media marketing has been around for a long time and it’s only now that most startups and small business are catching on to the trend.   However, unless social media marketing promotions are implemented early on in your business’s life, … Continue reading

A New Plan For Your Brand: Making A Good Second Impression

good second impression

Perhaps your business achieved success in the past but it’s started to falter recently. As the market continuously changes, companies come and go within each industry on a never-ending basis. That’s the way business works. However, it doesn’t have to be the way your business works. The reason that the majority of companies fail to … Continue reading

Essential Elements To Modern Real Estate Marketing

modern real estate marketing

These days, modern real estate marketing means operating in real time; generating, developing and then managing leads as fast as they’re interacting with your company. When you’re in real estate, you need to be leveraging all the tech you have at your disposal to keep on top of the many changes constantly taking place in … Continue reading

Marketing By Value, Which Strategy Wins?

marketing by value

Marketing by value is always going to be a key part of your business model. Without the right marketing and promotion your business could be dead in the water long before you ever set sights on your target customer.   There are lots of different options when it comes to marketing. For instance, you can … Continue reading

The Digital Revolution And Its Impact On Marketing

The Digital Revolution And Its Impact On Marketing

Promoting your business is one of the key ways to making it sustainable. A popular business will be a successful one, but with the digital revolution comes an opportunity for you to publicise your business like never before. It’s important to think outside of the box, as you want to stand out from the fierce … Continue reading

Do You Want A Workplace That Wins You Sales?

workplace that wins you sales

Do you want a business workplace that wins you sales? Maybe you don’t realize that your workplace is one of the most vital assets at your disposal… if you use it right.   More than giving people a place to work, it can create a more engaged, motivated, and happier team which is good for … Continue reading

One Size Does Not Fit All When It Comes To Business

One Size Does Not Fit All When It Comes To Business

In business, there is most certainly not one overarching and all-encompassing way of doing things and there is no room for a ‘one size fits all’ approach at any point.   Business owners must always be open to the fact that each task they and their business undertake is going to differ from the last … Continue reading