Why You Should Sell To Your Existing Customers, Not New Ones
What’s the definition of an expanding business? Most entrepreneurs will tell you that it’s one that’s gaining more customers over time. But that’s not necessarily true. Think about it: would you rather have 100 customers paying $50 each, or 200 customers paying $10 each? The answer is the former. The reason is that company growth … Continue reading
Consumer Gateway: Improving Your Customer Service Through Marketing
Have you considered your consumer gateway lately? As you expand your business, things start to come into focus. You begin to realize what the important part of the business really is for you.At the consumer gateway is pivotal to that. Everybody has their own opinion as to what’s important in customer relations and a consumer … Continue reading
The Many Business Variables To Consider When Expanding
Business variables exist across every industry. So when business experts talk about the importance of constantly growing a company, what does that actually mean? Is it as simple as hiring more employees or opening a new branch? Well, those are both things that will contribute to the overall growth of a business. However, you have … Continue reading
Your Brand… and The People Who Make It Happen
Your brand is the single most important and compelling component of your business. It’s importance, and how to build a brand, must never be underestimated. One thing we can all agree on in the 21st century is that a strong sense of branding is important. Your brand is what differentiates you from your competitors and … Continue reading
The Importance of Creating a Strong Brand
A strong brand and great customer service are key business dynamics that will make you stand out from the crowd. So what do you need to know NOW to increase your brand profile? If you run a small business, an online store or even a blog, you’ve probably heard that you need a strong brand. … Continue reading
Promotional Products: Your Essential Guide
Promotional products have been around for decades and are favoured, or not, depending on your type of business. However, maybe they are worth a second look with a modern marketing approach. Now, there are many different promotional strategies and approaches you can use and promotional prodcuts can often be left out of the mix. While … Continue reading
Customer Service Goals: 6 Ways To Get Repeat Business
Your customer service goals should always include gaiing repeat business. After al, it’s said that it takes SEVEN times the effort to get a new customer han to keep an existing one. Are you having issues keeping customers? One of the pitfalls of being an online store is the lack of face to face interaction … Continue reading
Keep Existing Customers by Enhancing Their Experience
Existing customers should NOT be taken for granted. In fact, you should be actively finding ways to enhance the customer experience of those who already buy from you. A business needs customers to be successful, right? It’s quite an obvious fact, I know. However, many business owners take existing customers for granted and assume they … Continue reading
