Making Your Small Business Look More Professional

Making Your Small Business Look More Professional

It’s not easy running a small business, especially when you’re surrounded by other companies, ones who have a seemingly instantly respect from the public. But that doesn’t mean you can’t level the playing field somewhat. The first step is making yourself look and feel like a professional outfit, even if you’re a one-person operation. This … Continue reading

marketing hacks

Clever Marketing Hacks Small Businesses Will Love

Clever marketing hacks can really help a small or large business to connect to the right audience whilst not over-spending. Marketing hacks can be budget-friendly as well as very effective… done right. Marketing is essential for all kinds of businesses; whether you’re online or offline, big or small, you should be spending time and money … Continue reading

vibrant office ideas

Vibrant Office Ideas To Help A Boring Space

Vibrant office ideas aren’t about painting all the walls a headache inspiring red or orange. It is about productivity, brand management and increased sales. As the owner of an exciting, well designed small business, it can be easy to forget some of the smaller tasks, like vibrant office ideas, while pursuing the larger matters of … Continue reading

small business marketing

Small Business Marketing: Simple Money-Saving Ideas

Small business marketing is as varied as the people who own and manage a business. So how can small business marketing be distilled into a few important tips? This is how. Small business owners have to face a number of issues that entrepreneurs of more established companies simply don’t. The biggest is small business marketing … Continue reading

local market

Your Local Market; Take It By Storm!

Your local market is one of the most important market sectors to focus on when marketing your business. Why? As a business owner, you’ve got a lot on your plate. You have loads of tasks to get done everyday. But most of all, you’ve got marketing campaigns to roll out on a regular basis, and … Continue reading

niche marketing

Niche Marketing And How It Will Help Your Business

It’s likely that you’ve already heard of the wonders of niche marketing. Yet, perhaps due to the fear of limiting your market size, you might have opted to stick with a more generic marketing strategy to appeal to a broader segment of the market.   This makes sense, to many people as it feels counter … Continue reading

Achieving Acoustic Comfort in the Office – Tips to Follow

Achieving acoustic comfort in the office has been written by Lana Hawkins exclusively for Insanely Clever Marketing. Lana is an Editor at smoothdecorator.com and a regular contributor to the Don’t Call Me Penny interior design blog.   Achieving Acoustic Comfort In The Office As you already know, there are numerous factors that can have either … Continue reading

strategy decisions

Important Strategy Decisions When Running a Business

Strategy decisions are the most important elements for business growth and success. Running a business is not easy especially when you have so much to do every single day. After all, your strategy decisions include actively pursuing clients, undertaking marketing, keeping accounts, controlling debt, and steady growth. So what else do you need to consider? … Continue reading

business idea

Taking Your Business Idea From Home To Location

Sometimes you just have to take a leap of faith when it comes to your business idea. Many businesses start at home in a little corner of your living room, or an office if you’re lucky. Future success often starts with you implementing your business idea and turning it into action. You nurture it every … Continue reading

equipment purchasing

Seven Steps To Successful Equipment Purchasing

Whatever sector your business is operating in, one of the crucial pillars supporting the success of what you do is your equipment purchasing. Ever heard the saying ‘a bad workman always blames his tools’? Well, while there is certainly some truth in that statement. It’s also the case that having the right tools can enhance … Continue reading

business productivity hacks

5 Business Productivity Hacks To Save You Time

Business productivity hacks will help you to increase productivity, improve cash flow, liaise better with suppliers, streamline your supply chain, and be more responsive. Every business owner can benefit from becoming more time-efficient. Whether you want to speed up tasks in order to get other tasks done or whether you simply want more free time … Continue reading

all entrepreneurs

The Stats And Facts All Entrepreneurs Need To Know

All entrepreneurs are in business to innovate, grow their business, activate change and create an impression in the marketplace. So what role do statistics and facts play in the success of an entrepreneur? There are stats and facts about everything. If you are into your fitness and love to go out running, then you will … Continue reading

office break room

Office Break Room: 5 Ways It Can Improve Company Culture

Your office break room can be a far more important place than you realise. Whether you are a business owner or employee, Lana Hawkins has investigated 5 ways having an office break room can improve your company culture. It’s widely known that office design holds great importance for the success of a business. However, even … Continue reading

business spending

Business Spending: How To Start Spending Less

Is your business spending increasing with no discernible results? If so, there are plenty of things that you can do to spend less and make your company a little more lean. Spending less will help you to widen your profit margins. The business spending you save can then be used to push your business in … Continue reading

Online Marketing Campaigns to Consider for Your Small Business

Online marketing campaigns have risen to the top of our marketing consciousness. Myriad options provide opportunities but also confusion for the average small busines owner. So how can you cut through? Traditional forms of marketing, such as billboards, posters, and leaflets are all still alive and kicking. However online marketing campaigns are a serious and … Continue reading

work uniforms

Work Uniforms and Four Unexpected Benefits

Work uniforms perform a pretty simple function in a retail setting; they let customers know which people are the employees so they know who to go to if they’ve got a question. People often think that outside of a retail setting, there’s no real need for work uniforms but that isn’t true. There are many … Continue reading

marketing ideas

Marketing Ideas Even Shoestring Startups Can Afford

Marketing ideas may be free but they certainly aren’t optional for your business, especially if you’re a brand new startup trying to build interest in your brand. So how can some small startups afford decent marketing? Marketing ideas are not something you can do without completely – they must be part of your long-term business … Continue reading

The Most Important Pillars of Any Modern Business

The Most Important Pillars of Any Modern Business

When your business is up and running, there are certain things that should demand your attention. These are the things that you should be working on continually, in an effort to make your business as successful and profitable as it possibly can be. It’s about making your company one that’s modern and appealing to the … Continue reading

business growth

Can You Handle Business Growth?

Business growth is the dream of every business owner, right? However, bigger is not always better. More than one entrepreneurs collapsed on the way to success because they stumbled on an important obstacle, namely business growth. Not the lack of. On the contrary. The presence of growth is sometimes what push a business to fail. … Continue reading