How to Market Your Website to the Top of Google Search Results

The importance of search engines is well-known to everyone. 75% of online activity begins at search engines. Yet, few people look past the first page of results when they’re searching for something. So, getting your business to that holy grail of a first page is essential for a successfully run business. There are a variety … Continue reading

Developing The SEO Strategy Your Business Needs

Search engine optimization is something that your business needs to invest time and money in. Whether you are a small business that is just starting out, or you are running a big international business with a high turnover, if you are not putting time and effort into SEO, then you are not drumming up search … Continue reading

SEO Optimization for Small Business (or any business)

SEO optimization is something every business needs to be on top of. It’s not a set-and-forget option. If you really want to get noticed by Google, and therefore your customers, you need to keep working on your SEO optimization. Here’s how. Keeping your business at the top of the search results pile is not a … Continue reading

7 Simple Ways to Improve Your SEO Strategies

SEO strategies are on every business owner’s lips right now. SEO has been in style for years and it certainly isn’t going anywhere fast. You have spend a long time refining your business plan, whether you are checking that you’re selling your product for the right price or you’re carrying out market research. But have … Continue reading

How Blogging Can Build Your Business

When you are building any business, your online presence is really important. But given that you will likely want to market your business on a shoestring and maximise your returns, you definitely need to think carefully about how you approach your marketing strategy.   But if you want to add one thing that will boost … Continue reading

Outdated SEO Practices to Avoid

outdated SEO practices

Are you still using outdated SEO practices? In today’s digital world, if you remain stagnant, you are only going to get left behind. You need to stay up to date with all of the latest marketing tactics and techniques so you can make sure your business remains visible online and stands out against the competition. … Continue reading

Business Blogging: Making It Work for Your Brand

business blogging

Business blogging is now a widely recognized method of promoting your brand.Why? And what will business blogging do for you? Business blogging helps with SEO (Search Engine Optimisation), keeps the content on your website fresh and provides useful information for your customers and potential customers. However, simply having a business blog isn’t enough to make … Continue reading

Basics of Writing for the Internet

Basics of Writing for the Internet

Basics of Writing for the Internet The days of print writing aren’t quite dead, but they’re definitely in sharp decline. In the 21st Century, more people consume their media – including their articles – via the internet than in any other form. That can be good news for you, as it means you’ve got fewer … Continue reading

Video Marketing Tips For Those Who Normally Watch

video marketing

Video marketing is within your grasp and can be achieved to skyrocket your business. For most of us, videos are things that pop up in our Facebook and Twitter timelines that help us pass the time. But have you ever considered incorporating videos into your business’s marketing strategy? You will have no doubt seen just … Continue reading

Has Your Business Outgrown Itself?

Has Your Business Outgrown Itself?

When you’ve started a new business and things are going well, it’s tempting to start trying to expand as soon as possible. But is this always sensible? There are so many businesses out there that have failed because they’ve tried to run before they can walk. If you don’t have the customer base to facilitate … Continue reading

Get Your Website Ready for Heavy Traffic

Get Your Website Ready for Heavy Traffic

Is there such a thing as your online marketing campaign working too well? That’s probably a difficult concept to swallow for many, especially those who simply aren’t getting enough traffic on their website! But the fact is that it is possible for things on the online marketing side of things to go a little too … Continue reading

Easy SEO: Improve Your Presence Without Spending A Cent

easy SEO

Easy SEO is one of those terms that every web owner and digital marketing company throws around like it’s nothing. However, for those of us who aren’t super web-savvy or have limited experience with websites, we’re left clueless as to what easy SEO actually means, what it encompasses, and how we can “buy” SEO. Fortunately, … Continue reading

What Your SEO Is Missing

What Your SEO Is Missing

If you’ve been running a business for some time, then you may be getting pretty confident with your SEO. You have to deal with it every day, you’re familiar with the kind of factors that influence your ranking, and you craft and distribute high-quality content regularly. While you may know more about SEO than the … Continue reading

The Elements of Successful Search Marketing

The Elements of Successful Search Marketing

Are you aware of any of the elements of successful search marketing? A lot of businesses are aware of the importance of search engine optimization – or SEO – and invest a significant amount of their money into trying to rank highly for specific search terms and keywords.   It’s an important aspect of any … Continue reading

Snoop Competitors. Why It’s Such A Good Idea.

snoop competitors

Snoop competitors is what you may need to do because the world of SEO and backlinks can be a tricky one to navigate. In fact, there are so many variables to consider that it can sometimes get a little overwhelming. But, as with many tricky things in life, there are short cuts. Probably the best … Continue reading

SEO Is Never Going Away! Here’s Why.

SEO

SEO. Search Engine Optimization. Many marketing professionals have tried to insinuate for years that SEO is going to die. However, we’ve learned by now that SEO is never going away. The only thing that happens to SEO is change. Here’s why SEO is never going away: Giving Value To Customers Over the years SEO has … Continue reading

Forget SEO, Offline Marketing Is The Way To Go!

offline marketing

Offline Marketing? I know, it sounds crazy suggesting that you should be marketing offline in this day and age. But it makes a lot of sense. When you sell online, you do get the chance for a massive reach, but there’s no guarantee that anyone sees your business.   Competition is so extreme online that … Continue reading