Has Your Business Outgrown Itself?

Has Your Business Outgrown Itself?

When you’ve started a new business and things are going well, it’s tempting to start trying to expand as soon as possible. But is this always sensible? There are so many businesses out there that have failed because they’ve tried to run before they can walk. If you don’t have the customer base to facilitate … Continue reading

building a website

Building a Website? 5 Important Tips You Need To Know

Are you building a website? Then use these 5 important tips to ensure you make it as successful as possible.   Building a Website: What’s Your Purpose?   Before you start anything you are going to need to sit down and think about the purpose of your website. Is is a simple blog where you … Continue reading

building a website

Create A Winning Business In The Race Against Technology

Having a winning business is the end game when you own your own company. And if you are an employee, then don’t you also want to work for a company that’s on the winning side? There are countless articles out there about why an online presence is important for your winning business. The chances are, … Continue reading

online business

Dreams Do Come True: Make Your Business Go Viral!

Dreams do come true in business. The concept of viral marketing is a highly effective one if a somewhat complex one to utilize. Before we go any further, let’s define exactly what viral marketing is and how it can benefit business to ensure your dreams do come true. Viral marketing is the rapid sharing of … Continue reading

content strategy

Is My Content Strategy Working? Know Your Metrics

Content Strategy: If you have a small to medium sized business, then you should have some form of content marketing. It’s no longer a fun novelty, your content strategy is a crucial building block in creating long lasting and meaningful relationships with your existing customers. A functional content strategy will ensure customers remain loyal to … Continue reading

communication barriers

Breaking Down Communication Barriers Between You and Your Customers

Communication barriers are one of the biggest issues facing companies today. There are many common issues that pop up no matter how small or large a business is, and they always lead to one problem: a lack of communication. For instance, perhaps a piece of software you created received a lot of hate due to … Continue reading

keeping your website fresh

5 Tips For Keeping Your Website Fresh

Thousands of people create a new website every day. That’s a lot of websites that could potentially be competing with yours. So you need to be keeping your website fresh.   Fresh content is buzzing around the internet every second of the day and without making an effort to keep up, your website will end … Continue reading

Customers Hate These Web Mistakes, You Should Too!

Customers Hate These Web Mistakes, You Should Too!

Welcome to the world of the web where customers expect the best and Google is determined to give them nothing less. What does that mean for you as a business owner? Essentially, if your company site isn’t top notch, then you are going to struggle to get the interest from customers and clients. First, you … Continue reading

Is Your Business Website Boring?

Is Your Business Website Boring?

Is your business website boring? How would you know? You’re a clued up business owner. You know the internet and a vibrant online presence is vital when it comes to running a modern business. So you’ve done it: a check in the box, you’ve got the social media accounts and – of course – you’ve … Continue reading

Digital Marketing Efficiency

How To Maximize Your Digital Marketing Efficiency

The modern customer base never sits still. Marketing conventions are constantly changing, and the businesses that gain a real advantage are often the ones that aren’t afraid to try new ideas.   In this kind of environment, it can be very hard to get your marketing team running as efficiently as possible, and churning out … Continue reading

Building Trust In Your Business

Building Trust In Your Business

Trust is one of your most valuable commodities as a business. If your customers, clients and even your employees trust you, then they will stick with you, and you will have a successful business as a result. Of course, building trust in your company is not always as easy as it sounds. Trust is a … Continue reading

social media marketing

The Internet Isn’t Just for Social Media Marketing

One of the most troubling things with modern businesses is their inability to adapt. Social media marketing has been around for a long time and it’s only now that most startups and small business are catching on to the trend.   However, unless social media marketing promotions are implemented early on in your business’s life, … Continue reading

marketing dream team

Building The Ultimate Marketing Dream Team: A Guide For Business Owners

As a business owner, at some point in time, you will need to have a serious think about marketing. And even if you have a few smart ideas knocking around your brain, the reality is that your efforts are far more likely to be successful using experienced and savvy marketers. The big question is, given … Continue reading

A Startup's Guide To Improving Your Online Presence

A Startup’s Guide To Improving Your Online Presence

With the way things are going with social media and online business, it can seem like an uphill struggle, especially if you are a start-up. You’ll need a guide to improving your online presence.   There are constant changes to social media algorithms and search engines that it can be hard to get your brand … Continue reading

What NOT To Do in Business

Management Mistakes: What NOT To Do in Business

If you manage a business, you’re probably aware that achieving success doesn’t come easy. If you get it right, you can make a lot of money in business, but there are many pitfalls out there.   If you’re keen to avoid common management mistakes, here’s what not to do when you’re at the top of … Continue reading

digital marketing

Best Ideas For Refreshing Your Digital Marketing

Modern digital marketing has been one of the best things to happen to the international business arena in years. It’s made professional branding standards so much more accessible and levelled the playing field between fledgling start-ups and their larger competitors.   However, there’s also one major downside to digital marketing: it never sits still! With … Continue reading

online marketing techniques

You Can’t Argue With These Successful Online Marketing Techniques

Online marketing techniques can be a super effective way to get the results you really want to see in your business. There are so many different methods out there, but you can’t argue with the following:   Vlogging Video blogging hasn’t been around as long as other online marketing techniques, but it’s certainly one of … Continue reading

business costs

Business Costs: Can You Cut Them?

Business costs are the one constant when you run a business. So, if one thing is true about the world of business, it is that – for the most part – it revolves around money.   Why do people get involved in business if not to make cash? No-one is looking for a quick cash … Continue reading

good second impression

A New Plan For Your Brand: Making A Good Second Impression

Perhaps your business achieved success in the past but it’s started to falter recently. As the market continuously changes, companies come and go within each industry on a never-ending basis. That’s the way business works. However, it doesn’t have to be the way your business works. The reason that the majority of companies fail to … Continue reading

crowded office communications

Crowded Office Communications, Here’s What To Do

Crowded office communications can affect one of the most important aspects of running a business;  teamwork. Without it, your staff members won’t know how to cooperate and they won’t be on the same page. Your teams and departments need to be working on the same wavelength if you want to run a successful company, but … Continue reading