Posted by Penelope Herbert on October 12, 2016 · 1 Comment
Marketing for small business is always a challenge predominantly due to small budgets. However, another major challenge facing is how to spread the word. Marketing application covers different tactics so there’s no such thing as one method that trumps them all. Every small business is different, and so are the marketing needs of each of … Continue reading →
Filed under Advertising + Promotional · Tagged with apps, budget, customers, digital marketing, Direct Marketing, guerilla marketing, insanely clever marketing, internet marketing, Marketing, marketing communications, online promotions, online shopping, search engines, SEO, Shoestring Marketing, shopping online, small business promotional ideas
Posted by Penelope Herbert on October 8, 2016 · 1 Comment
We all need to attract new customers and keep sales prospects flowing through the sales pipeline. However, marketing is a complex thing, requiring hours of hard work in analyzing the most intricate details and statistics. There are times when we need instant success, however. We can’t afford to mess around with long-term strategies that might … Continue reading →
Filed under Sales + Sales Pipelines · Tagged with being found on the internet, Business, clever business advice, communicating with clients, communications, creating more sales, cross promotion, customers, digital marketing, easy business ideas, insanely clever marketing, internet marketing, loyalty, marketing communications, pay per click, PPC, PPC ads, recession busting tips, referral marketing, sales, sales pipeline, small business promotional ideas, small business sales, social media, website content, Working ON your business
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Posted by Penelope Herbert on September 13, 2016 · 1 Comment
Brand building is always a challenge especially when you’re a startup. And it’s even tougher if you have little money to spend on your marketing strategies! For many businesses, money is tight as banks aren’t so keen to lend cash to startups these days. So how can you start brand building on a budget? You … Continue reading →
Filed under Strategic Planning + Brand Management · Tagged with Advertising, Brand Personality, Branding, Business, clever business advice, communicating with clients, communications, creating more sales, creating new business, cross promotion, crowdfunding, Customer Service, customers, recession busting tips, Shoestring Marketing, Small Business Advertising, small business promotional ideas, strategic marketing, viral advertising, Working ON your business, workshops
Posted by Penelope Herbert on September 1, 2016 · Leave a Comment
Do you have reputation issues? On our little section of the web, we love exploring new ideas to make sure your business is seen and noticed on the market. From offline tricks to online solutions, we have the answer to your marketing problems. Yet, you should realise that making your business a success is as … Continue reading →
Filed under Insanely Clever Marketing, Strategic Planning + Brand Management · Tagged with Brand Personality, Business, clever business advice, communicating with clients, communications, crisis communication, crisis planning, customer satisfaction, Customer Service, customers, protecting your business, public relations, recovering from a crisis, reputation, small business, Small Business Advertising, small business sales, Working ON your business
If you’re not so clued-up about what is CRM, you might be wondering what on earth everyone’s going on about. Now is a great time to understand what CRM actually is. If you want to maintain a good relationship with your customers and improve profits, it’s an important consideration. To help you, there are three … Continue reading →
Filed under Customer Service · Tagged with Business, clever business advice, communicating with clients, communications, consumer, creating more sales, creating new business, CRM, customers, Marketing, profits, relationships, sales, sales pipeline, small business sales, software, software tools, Working ON your business
Insanely Clever Marketing 