Snoop Competitors. Why It’s Such A Good Idea.

snoop competitors

Snoop competitors is what you may need to do because the world of SEO and backlinks can be a tricky one to navigate. In fact, there are so many variables to consider that it can sometimes get a little overwhelming. But, as with many tricky things in life, there are short cuts. Probably the best … Continue reading

Brand Building On A Budget: 6 Strategies You Need To Try Today!

Brand building is always a challenge especially when you’re a startup. And it’s even tougher if you have little money to spend on your marketing strategies! For many businesses, money is tight as banks aren’t so keen to lend cash to startups these days. So how can you start brand building on a budget? You … Continue reading

Top Five Industries for Starting A Small Business

small business

Do you have aspirations of owning a small business, but aren’t sure what kind of company to start? There are many options out there so it’s smart to do some market research before jumping into the deep end. Certain business sectors are particularly suitable for startups. Some require little funding. Some are particularly easy to … Continue reading

How To Stop Reputation Issues Damaging Your Business

reputation issues

Do you have reputation issues? On our little section of the web, we love exploring new ideas to make sure your business is seen and noticed on the market. From offline tricks to online solutions, we have the answer to your marketing problems. Yet, you should realise that making your business a success is as … Continue reading

If Your Online Marketing Sucks, What Can You Do About It?

online marketing

How healthy is your online marketing? When you’re trying to sell something, you need to promote it to the masses. These days, most people opt for online marketing. After all; it’s straightforward and cost-effective to even micro-entrepreneurs. The trouble is, some online marketing strategies just suck. Many of us spend a lot of money on … Continue reading

Does Your Startup Have What It Takes To Be A Good Earner?

Does Your Startup Have What It Takes To Be A Good Earner?

I know better than anyone that when you launch a business, you do so with the impression that it will become a success. Of course, you do, it’s only natural to be positive about your new venture – But does your startup have what it takes to be a good earner? If it doesn’t, what … Continue reading

Weird Tax Return Claims

Weird Tax Return Claims

Have you ever tried to claim something unusual on your tax return only to be stunned that the ATO actually said ‘Yes’? Sex toys, x-box consoles and even breast implants have been some of weird tax return claims approved by the Australian Tax Office (ATO). Whilst savvy taxpayers are learning more about that they can, … Continue reading

Content Marketing – Do You Need It?

content marketing

As a small business, can you create powerful content marketing to raise the on-line profile and following of your brand? FACT* Over 50% of consumers are swayed to purchase products and services from companies that publish relevant digital content FACT* Over 65% of consumers use the content they find on websites and social media to … Continue reading

Can You Learn From a Suicidal Goldfish?

I’m a dog person. At least with a dog you can play with them and teach them tricks. I am not a fish person. Fish just swim around aimlessly and, rumour has it, they have an attention span of 3 seconds. So imagine my surprise when I started correlating fish activity, or lack thereof, with … Continue reading

Are Your Marketing Fears Holding You Back?

Riveted to the spot in fear may be OK when you are watching a horror movie but not when you are trying to run a business. But fear of what? Or Who? It’s a recurring issue that a magic wand might fix; but my magic wand is currently at the drycleaners being starched. So, are … Continue reading

Want A More Profitable 2016? Here Are Five Simple Steps.

insanely clever marketing

Most people start a business because they are good at something. And they want to make more money for themselves, not their employer. However, working for yourself is very different when you have to work IN and ON your own business. Perhaps you have a business plan. Is it in the bottom of the drawer … Continue reading

Getting Out of The Black Hole

Getting Out of the Black Hole© For many business owners, late November to early February is a black hole of sales inactivity. Pre-Christmas celebrations and office parties are in full swing so many decision-makers don’t want to be thinking about buying products and services. So, what do you do? Join the fun or think strategically … Continue reading