Building a Website? 5 Important Tips You Need To Know
Are you building a website? Then use these 5 important tips to ensure you make it as successful as possible. Building a Website: What’s Your Purpose? Before you start anything you are going to need to sit down and think about the purpose of your website. Is is a simple blog where you … Continue reading
Create A Winning Business In The Race Against Technology
Having a winning business is the end game when you own your own company. And if you are an employee, then don’t you also want to work for a company that’s on the winning side? There are countless articles out there about why an online presence is important for your winning business. The chances are, … Continue reading
Dreams Do Come True: Make Your Business Go Viral!
Dreams do come true in business. The concept of viral marketing is a highly effective one if a somewhat complex one to utilize. Before we go any further, let’s define exactly what viral marketing is and how it can benefit business to ensure your dreams do come true. Viral marketing is the rapid sharing of … Continue reading
Is My Content Strategy Working? Know Your Metrics
Content Strategy: If you have a small to medium sized business, then you should have some form of content marketing. It’s no longer a fun novelty, your content strategy is a crucial building block in creating long lasting and meaningful relationships with your existing customers. A functional content strategy will ensure customers remain loyal to … Continue reading
5 Tips For Keeping Your Website Fresh
Thousands of people create a new website every day. That’s a lot of websites that could potentially be competing with yours. So you need to be keeping your website fresh. Fresh content is buzzing around the internet every second of the day and without making an effort to keep up, your website will end … Continue reading
Customers Hate These Web Mistakes, You Should Too!
Welcome to the world of the web where customers expect the best and Google is determined to give them nothing less. What does that mean for you as a business owner? Essentially, if your company site isn’t top notch, then you are going to struggle to get the interest from customers and clients. First, you … Continue reading
Is Your Business Website Boring?
Is your business website boring? How would you know? You’re a clued up business owner. You know the internet and a vibrant online presence is vital when it comes to running a modern business. So you’ve done it: a check in the box, you’ve got the social media accounts and – of course – you’ve … Continue reading
Building Trust In Your Business
Trust is one of your most valuable commodities as a business. If your customers, clients and even your employees trust you, then they will stick with you, and you will have a successful business as a result. Of course, building trust in your company is not always as easy as it sounds. Trust is a … Continue reading
The Internet Isn’t Just for Social Media Marketing
One of the most troubling things with modern businesses is their inability to adapt. Social media marketing has been around for a long time and it’s only now that most startups and small business are catching on to the trend. However, unless social media marketing promotions are implemented early on in your business’s life, … Continue reading
A Startup’s Guide To Improving Your Online Presence
With the way things are going with social media and online business, it can seem like an uphill struggle, especially if you are a start-up. You’ll need a guide to improving your online presence. There are constant changes to social media algorithms and search engines that it can be hard to get your brand … Continue reading
Best Ideas For Refreshing Your Digital Marketing
Modern digital marketing has been one of the best things to happen to the international business arena in years. It’s made professional branding standards so much more accessible and levelled the playing field between fledgling start-ups and their larger competitors. However, there’s also one major downside to digital marketing: it never sits still! With … Continue reading
You Can’t Argue With These Successful Online Marketing Techniques
Online marketing techniques can be a super effective way to get the results you really want to see in your business. There are so many different methods out there, but you can’t argue with the following: Vlogging Video blogging hasn’t been around as long as other online marketing techniques, but it’s certainly one of … Continue reading
A New Plan For Your Brand: Making A Good Second Impression
Perhaps your business achieved success in the past but it’s started to falter recently. As the market continuously changes, companies come and go within each industry on a never-ending basis. That’s the way business works. However, it doesn’t have to be the way your business works. The reason that the majority of companies fail to … Continue reading
3 Psychological Hacks To Embed Your Marketing Strategy In Your Clients Heads
It’s a no brainer right? Companies that invest so much money into marketing ultimately dream about having their work stick. By ‘stick’ we mean something that’s ultimately remembered, and this can come in many different forms. There’s a reason that most companies dream of being regarded as a household name. Take ‘Coca-Cola’ for instance. The … Continue reading
Marketing By Value, Which Strategy Wins?
Marketing by value is always going to be a key part of your business model. Without the right marketing and promotion your business could be dead in the water long before you ever set sights on your target customer. There are lots of different options when it comes to marketing. For instance, you can … Continue reading
The Digital Revolution And Its Impact On Marketing
Promoting your business is one of the key ways to making it sustainable. A popular business will be a successful one, but with the digital revolution comes an opportunity for you to publicise your business like never before. It’s important to think outside of the box, as you want to stand out from the fierce … Continue reading
Take Your Business to the Next Level
Do you feel that your business has, of late, got itself stuck in a rut? Or do you simply feel that your business is ready to take the next step in its existence? Then you need to be brave enough to take it to the next level. This may mean doing things you’ve never … Continue reading
One Size Does Not Fit All When It Comes To Business
In business, there is most certainly not one overarching and all-encompassing way of doing things and there is no room for a ‘one size fits all’ approach at any point. Business owners must always be open to the fact that each task they and their business undertake is going to differ from the last … Continue reading
How Can Bricks-and-Mortar Industries Compete With Online Rivals?
The high street and industrial parks in any major town or city are very different places to what they were just ten years ago. The Internet and online retailers have opened up a huge can of worms, and many bricks and mortar businesses are still struggling to adapt. The likes of Amazon and eBay … Continue reading
Where Your On-line Business Budget Needs to Go
Do you have an on-line business budget? Monies specifically set aside for your on-line business needs? One of the most attractive reasons to start a business mainly online is because you will always hear of how cost-effective it is. You don’t have to spend on a big, fancy storefront. Sometimes you don’t even need … Continue reading
Insanely Clever Marketing 