Do You Want A Workplace That Wins You Sales?
Do you want a business workplace that wins you sales? Maybe you don’t realize that your workplace is one of the most vital assets at your disposal… if you use it right. More than giving people a place to work, it can create a more engaged, motivated, and happier team which is good for … Continue reading
Marketing Mysteries : Creating A Booklet
These days, most people believe that marketing only works through online mediums. They feel that traditional methods simply don’t have a place in today’s modern world. But, they are wrong! Online marketing might be a hot topic among marketers nowadays. However, it complements existing offline methods. Perhaps one of the best-known ways of marketing … Continue reading
Weak Marketing Leads to Weak Sales: Here’s How to Get it Right from the Start
There is no excuse for weak marketing. It’s one of those things that really doesn’t need to happen. If you plan properly and take time to consider your marketing strategy, you can come up with a powerful and winning plan. Weak marketing happens when you fail to plan and fail to consider all of your … Continue reading
Keep Your Enemies Close: Why Competition Is Good For Business
Keep your enemies close? Really? Well, you have to be better than average to make it in this industry. In fact, you have to be pretty exceptional. Why? Because there are so many rivals on the market that consumers have a lot of choice. If business standards aren’t up to scratch customers will simply choose … Continue reading
Making A Product The Market Can’t Get Enough Of
Making A Product The Market Can’t Get Enough Of : The product itself is the main component of its own success. However, creating a great product, understanding your target market and their needs, doesn’t guarantee getting a great result. You’re also going to have to make that product easier to buy. So, let’s look at … Continue reading
Create The Best Business Image Not Through Customers, But Through Employees
Create The Best Business Image Not Through Customers, But Through Employees The relationship between a business and their customers is perhaps the most obvious way to direct the best business image. But it’s not the only way. One of the best ways to show your business image is by caring more about the people in … Continue reading
Humanize Your Brand with These Three Tips
Making your business relatable is a common conundrum many CEOs face in their professional careers. Unless you are working in a B2B industry, your potential customers and clients are simply going to be average Joe’s, who just want to know if you can get the job done for them. Any fancy business talk, analytical graphs … Continue reading
Where the Heck is Your Branding? Get It Recognized Now!
Marketing is essential for any business – as you must surely be aware if you’re on this blog! But a key aspect of memorable marketing is your branding. When you’re developing your brand, you need to think about at least three things. Your branding is about creating a personality and look for your business that … Continue reading
If You Build It, They Will Come: Tips For Finding Customers For Your New Business
So you’ve set up your new business. You’ve had the idea, and you’ve put in the work to make it a reality. First of all: congratulations! Being able to take that first step of conceptual to concrete is difficult and takes no shortage of hard work. But now you’re faced with a new dilemma: how … Continue reading
Psst! Want To Know What The World’s Most Successful Brands Have In Common?
Successful brands know that there’s more than one way to achieve the same result. It’s something that applies to most things in life, and in the context of this article; branding. The thing about brand marketing is that some strategies take a long time to achieve results. And others could just end up becoming a … Continue reading
Marketing Masterclass : Making The Most Of Your Time & Budget
Marketing Masterclass : No business can afford to overlook the importance of successful marketing. After all, this is your platform for building relationships with customers. In turn, this is what will lead to increased sales and, ultimately, healthy profits. As a small company, your biggest challenge is generating success without disrupting progress elsewhere. There’s no … Continue reading
YouTube Content That Goes Viral
YouTube has well over 1 billion users now, and that number isn’t expected to diminish any time soon! Aside from the massive audience here, YouTube also has thousands more content creators to partner with, making it a holy grail for the modern digital marketer. Although there’s certainly a lot of potential for marketing success here, … Continue reading
Brand Building On A Budget: 6 Strategies You Need To Try Today!
Brand building is always a challenge especially when you’re a startup. And it’s even tougher if you have little money to spend on your marketing strategies! For many businesses, money is tight as banks aren’t so keen to lend cash to startups these days. So how can you start brand building on a budget? You … Continue reading
A Warning on Blogging
Have keyboard, will blog. The rise and rise of bloggers has been swift and powerful. Keyboard warriors, citizen journalism, mummy bloggers; it seems everyone with an opinion and a laptop can get on-line. And they do. Some bloggers are entirely independent who create content only for their own purposes. However, many bloggers now see their … Continue reading
Ten Truths About Being a Media Resource
If you have never actively been involved with the media, then there will be myths and truths that could confuse you; and do damage to the image and reputation of you and your business. Truth No. 1: There is no secret relationship between the media and public relations agents. You can be your own media … Continue reading
Insanely Clever Marketing 