Business Blogging: Making It Work for Your Brand
Business blogging is now a widely recognized method of promoting your brand.Why? And what will business blogging do for you? Business blogging helps with SEO (Search Engine Optimisation), keeps the content on your website fresh and provides useful information for your customers and potential customers. However, simply having a business blog isn’t enough to make … Continue reading
Collaborative Working Strengthens Your Marketing Efforts
Collaborative Working: How To Use It To Strengthen Your Marketing Efforts Collaborative working is somewhat of a buzz word in the business world. It’s something that people strive to achieve across a range of industries, but especially in creative areas like marketing. There are some great ways that you can develop a closer working team … Continue reading
Clever Ways Technology Can Enhance Your Business
Let’s be honest, wherever you go, you are bombarded with technology. Perhaps too much so, but there are clever ways technology can enhance your business. The opportunities on offer because of technology can make businesses run far more efficiently. And for the most part, businesses are taking advantage of whatever technological upgrades come their way. … Continue reading
What Does It Take To Set Up A Business From Scratch?
To some, the idea of setting up a business from scratch is always going to feel intimidating. Because no business can be born overnight and immediately see success. In order to make something that’s going to take lasting effect, and that will really wow your customers, it takes work. Not only does this refer to … Continue reading
Does Your Website Turn Off Customers? Find Out Right Now
When you’re running your business, you might find that your website isn’t seeing that much interest from customers online. Perhaps they don’t ever see your site, and this points to there being an issue with your SEO campaign. Or, perhaps they see your site and then click off. This is actually worse because if they … Continue reading
Basics of Writing for the Internet
Basics of Writing for the Internet The days of print writing aren’t quite dead, but they’re definitely in sharp decline. In the 21st Century, more people consume their media – including their articles – via the internet than in any other form. That can be good news for you, as it means you’ve got fewer … Continue reading
Go Global Or Go Home:
Go Global Or Go Home: Why The Global Marketplace Could Expand Your Small Business Just think about how much the nature of small business has changed over the past 30 years. There was no such thing as ‘go global’. Your average high street in the ‘80s was rife with small businesses, boutiques, “Mom ’n’ Pop” … Continue reading
Insanely Clever Visual Marketing Hacks
Visual marketing is reaching another level because the brain craves infographics. 70% of sensory receptors are in your eyes, while it takes 50% of the brain to process visuals. It is no wonder that the number of visualized data on the internet has risen by nearly 10,000% in ten years. Yep, you read that … Continue reading
Have You Embraced Diverse Marketing Yet?
It shouldn’t really come as much of a surprise just how important diverse marketing is to the success of your business. After all, if you’re not bringing in new customers, then your business is never going to be able to grow or even properly sustain itself. However, one mistake that far too many businesses make, … Continue reading
What Subtle SEO Does For The Initial Business Relationship
SEO has continually proven itself to be the most effective method of acquiring business through online affiliate marketing means. It’s likely that you already understand the massive business interest in pursuing SEO strategy these days. While the internet has revolutionized the way that businesses work, communicate and engage with their clients, it has also allowed … Continue reading
Are You Ready To Launch? The Essential Startup Checklist
Are you ready to launch a new business as a first-time entrepreneur? Chances are you’re wondering if you’ve covered all your bases when it comes to launching your startup. After all, there have been hours and hours of work put into this so far. Coming up with the idea was the easy part! Translating that … Continue reading
How To Use Data To Drive Your Marketing Decisions
When it comes to marketing, there are so many different directions that you could decide to go in. Of course, the decisions that you make will always be based on your own individual marketing needs. Every business is different, so there would be no set blanket marketing strategy that can work for each. You have … Continue reading
Customers Aren’t Stupid – Make A Real Impact With Your Marketing
Walk outside of your room or office and take a walk down the street. Look at your surroundings. What will you see? Well, you’re first likely to notice the architecture. The design of the street layout. The people around you. Once these social and navigational thoughts are understood, it’s likely that you’ll notice marketing. Marketing … Continue reading
Video Marketing Tips For Those Who Normally Watch
Video marketing is within your grasp and can be achieved to skyrocket your business. For most of us, videos are things that pop up in our Facebook and Twitter timelines that help us pass the time. But have you ever considered incorporating videos into your business’s marketing strategy? You will have no doubt seen just … Continue reading
The Internet Isn’t Just for Social Media Marketing
One of the most troubling things with modern businesses is their inability to adapt. Social media marketing has been around for a long time and it’s only now that most startups and small business are catching on to the trend. However, unless social media marketing promotions are implemented early on in your business’s life, … Continue reading
Best Ideas For Refreshing Your Digital Marketing
Modern digital marketing has been one of the best things to happen to the international business arena in years. It’s made professional branding standards so much more accessible and levelled the playing field between fledgling start-ups and their larger competitors. However, there’s also one major downside to digital marketing: it never sits still! With … Continue reading
Easy SEO: Improve Your Presence Without Spending A Cent
Easy SEO is one of those terms that every web owner and digital marketing company throws around like it’s nothing. However, for those of us who aren’t super web-savvy or have limited experience with websites, we’re left clueless as to what easy SEO actually means, what it encompasses, and how we can “buy” SEO. Fortunately, … Continue reading
Got An App for That? Modernizing Your Marketing
Marketing is one area of business that’s always been evolving at a pretty rapid pace. In today’s constantly connected world, it’s more important than ever for small businesses to make sure they’re using effective, up-to-date marketing tactics. There are many firms that have enjoyed great results from traditional marketing. While digital marketing isn’t the only … Continue reading
Avoid Growing Pains: Increase Website Sign-Ups Today!
Are you looking for useful ways to increase website sign-ups? Successful websites have a lot of people signing up to their updates and newsletters. These are incredibly useful when it comes to converting users to customers. Here are the ways you can increase website sign-ups today! Don’t rely on pop-ups Many people make the mistake … Continue reading
This Is How Small Businesses Waste Their Marketing Dollars
Wasting money on marketing is one of the biggest challenges facing small businesses. Money wasted on bad marketing campaigns is mostly money down the drain. What’s more, even if you don’t get any tangible return, you can’t get that money back. It almost feels like gambling, but with really really bad odds. So where are … Continue reading
Insanely Clever Marketing 